Given our rhetoric, you can probably understand that the 2015 MKC is a very important car for Lincoln Motor Company. There’s only so many times that we can call it the first pure Lincoln before the point gets across. Lincoln is counting on the three pillared approach of the MKC – Design, Quality, and Personal […]
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New Camera Technology from Continental Shows You Around
Stateside, the first thing that comes to mind when someone hears “Continental” is probably “breakfast.” More bookish types might say “drift.” When we’re playing this word association game in the context of cars, you’ll probably jump instead to “tires.” Continental Tire is based in that asylum masquerading as a state to our south, and many […]
Lights, Camera, Crash! Inside the IIHS Vehicle Research Center
The car you drive has been crashed dozens of times. Not by you (we hope) and probably not the specific car that belongs to you, but the model you own has been totaled over and over. Every car you see on the road has a ghost, battered and crumbled, sitting in a scrap heap somewhere. […]
The Lincoln MKC Dream Ride: Life is But a…
Proving once again that they are masters of interactive marketing, the Lincoln Motor Company wants you to take an exciting ride in the 2015 Lincoln MKC. You’re sitting in a café drinking coffee with Sam Page, who you no doubt recognize from his roles in Mad Men and House of Cards. He’s talking about a […]
New Nokian Studded Tires Could Change Winter Driving
We’ve mentioned winter tires a few times already, and with the chilly season winding down, you might wonder why we’re bringing them up again. Well when a company like Nokian designs a tire this cool, we would probably write about it even on the hottest day of summer. If you’re not aware, Nokian was the […]